Boa Eurobike Event

In the course of the Eurobike 2017 (trade fair) in Friedrichshafen on Lake Constance, Boa organized a special dinner for their partners – and ARTINA was allowed to design the concept.

Under the slogan “Hands On – tackle, experience, live boa” the new branding of Boa was wrapped into a world of experience and brought to the brand partners in a more active way, so you can involve¬†yourself rather than sit through a presentation.

As a result a room with various interactive elements was created: a slatwall, a rotating wall, a plug-in board for products, fabrics webs, LED textile frames, various installations and much more.

That way the partners were able to understand the new branding “Hands On”.

Ingredients:

Concept
2D Visualization
Display
Slatwall
Rotating Wall
Product Wall
Invitation to the Event
Fabric Web
LED Textile Frames
Installations
Menu Card

Spices:

30 ml spatial thinking
2 TL fresh 2D visuals
1 serving of emotion
1 pinch sharp image retouching
10 ml international seasoning
2 kg free thinking
1 portion of great sense for the brand

Got a taste for it?

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